WORLD’S NO. 1 DJ, ARMIN VAN BUUREN’S A STATE OF TRANCE 600 TRANSFORMED MUMBAI INTO A GIANT DANCEFLOOR WITH EXHILARATING PERFORMANCES BY EGYPTIAN DUO ALY & FILA, CANADA’S ARNEJ, THE DUTCH RANK 1 AND AMERICAN DJ SHOGUN
12,000 FANS ASK FOR ENCORE AS MUMBAI TRANSFORMED INTO A GIANT DANCE FLOOR-
Mumbai, 16th March 2013: It was a spectacular sight. Thousands of dance music fans were lifted into a state of blissful, euphoric trance. The World’s No. 1 DJ Armin Van Buuren celebrated the 600th episode of his radio show, A State of Trance with a live performance at Turf Club, Mahalaxmi. Other highlights of the day were sets by Egypt’s Aly & Fila, Canada’s Arnej, Rank 1 of the Netherlands, American DJ Shogun and India’s Vinayak^ and Sanjay Dutta at The Turf Club, Mahalaksmi, Mumbai for the award winning A State of Trance 600 concert (ASOT600), one of the most popular dance music radio shows in the world. Mumbai was amongst one of the lucky cities chosen for the 2013 ‘Expedition Tour,’ which also included stops in New York, Beirut, Mexico City, Sao Paulo, Kuala Lumpur and Den Bosch. The leading power house of dance music in India, Submerge was the force responsible for the success of the 12th birthday celebrations of the iconic radio show. Spotted in the crowd were celebrities including Nikhil Chinapa, Hermit Sethi, Harinder Singh, Arjun & Meher Rampal, Sussane Roshan, Kailash Surendranath, Yash Birla, Rehan Shah, Sameer & Palak Seth, Parvez Damania, Nauheed Cyrusi and Sushmita Senamongst others.
ASOT boasts of 25 million weekly listeners in 26 countries and is a weekly routine for devout dance music fans. Through his radio show, Armin has defined the dance music scene around the world, setting a template that has inspired many other artists. Post A State of Trance 250, every 50th episode of the radio show has been marked as a milestone that has been celebrated through a live concert. These live concerts have grown into dance music’s biggest radio events. A State of Trance is broadcast live, uniting millions in every continent. After the success of last year’s Invasion World Tour, the 600th episode of his radio show A State of Trance was scheduled to be celebrated with a three month extensive ‘Expedition Tour’, involving large format shows.
A tipping point for dance music in India, ASOT600 served as a platform to further enhance dance music into mainstream consciousness with Armin Van Buuren’s thrilling performance that was embedded at the heart of their listeners’ lives. Smirnoff Music Nights presented ASOT 600 in India, in association with Budweiser India, VH1 India, and MTV India. The event was powered by Jack & Jones India and promoted by Submerge and Percept Live.
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